Find Answers to Common Questions
To apply for Ather Energy dealership, you need to fill out the online application form on our website. Provide your personal details, business experience, investment capacity, and upload required documents like Aadhaar card, PAN card, and property documents. Our team will review your application and contact you within 7-10 working days.
The total investment required for an Ather Energy dealership typically ranges from ₹30-50 Lakhs. This includes showroom setup (₹15-25 Lakhs), infrastructure and equipment (₹5-10 Lakhs), and working capital (₹10-15 Lakhs). The exact amount may vary based on location, showroom size, and specific requirements.
A minimum of 2000+ square feet of commercial space is required for an Ather Energy dealership. This should include showroom area (1000+ sq ft), service area (500+ sq ft), office and storage space (500+ sq ft), and adequate parking for customers. The location should be on the ground floor or easily accessible with good visibility.
Ather Energy provides comprehensive support to its dealers including marketing assistance, product and sales training, showroom setup guidance, service center establishment, IT systems and dealer management software, supply chain management, charging infrastructure support, and dedicated dealer support team for day-to-day operations.
The approval process typically takes 7-10 working days after submission of your application. Our team reviews your profile, verifies documents, and conducts background checks. If your application meets our criteria, you will be contacted for further discussion and site verification. The complete process from application to dealership setup may take 4-6 weeks.
Required documents include Aadhaar card, PAN card, GST registration certificate, business registration documents, property ownership papers or rent agreement, bank statements (last 6 months), passport size photographs, and proof of business experience (if applicable). All documents should be self-attested and in valid format.
Dealers can enjoy competitive profit margins of 15-20% on vehicle sales. Additional revenue streams include accessories sales, service charges, spare parts, and merchandise. Performance-based incentives and bonuses are also offered for achieving sales targets. The return on investment is typically achieved within 18-24 months.
Yes, successful dealers with proven performance can expand to multiple locations. After establishing a successful dealership and meeting performance criteria, you can apply for additional dealership locations in different territories. This allows you to scale your business and increase your revenue potential.
Comprehensive training programs are provided for all dealer staff including product knowledge training, sales techniques, customer service skills, technical service training, and operations management. Training is conducted both at our headquarters and at your dealership location to ensure your team is well-equipped to serve customers.
Prior business experience, particularly in automobile or retail sectors, is preferred but not mandatory. What's more important is your commitment to the EV business, local market knowledge, strong business network, and the ability to invest in and manage the dealership. Our training programs will help you and your team succeed.